Une success story à la française
Danièle et Gerard Darel found the Gerard Darel house.
The brand’s first shop opens its doors in Saint-Germain-des-Prés, where Parisians mingle with artists and avant-gardists.
The brand purchases Jackie Kennedy’s famous necklace at Sotheby’s. Symbol of eternal feminine sophistication, it becomes a classic.
Creation of the «24 heures» bag. It's an instant success and the model has become iconic.
Acquisition of the original handwritten Proust Questionnaire.
As a tribute to another legendary woman, the house re-produces the ecru pullover made famous by Marilyn Monroe in the film «Let’s make love».
Winter 2010 media campaign, Robin Wright by Peter Lindbergh
Darel opens new stores worldwide: New York, Los Angeles, Barcelone, Londres...
Spring-Summer 2018 media campaign, with Charlotte Gainsbourg.